28

Dec 2016

Unexpected surprises can make someone’s day

Unexpected gifts can always brighten someone’s day and this time of year is the perfect opportunity to show your appreciation for their kindness. Whether it’s the mailman who drops off your packages daily or the friendly cashier at your local bank, a gift is a small gesture in seeing that you receive ongoing customer service… Read More

28

Nov 2016

Specialty Promotional Products Can Leave Lasting Impressions

I recently came across a study by the Advertising Specialty Institute that said Midwesterners own the most promotional products in the United States.  The chart showed products in each region representing the average number of promotional items owned by individuals ranging from eight to 11 products.  On the other hand, coming from my industry means… Read More

11

Nov 2016

Printed Products Carry Strong Brand Messaging

Whether it’s a catalog introducing a new product line, a magazine to reach a specific audience or a marketing or direct mail piece, print is still a strong component of any marketing mix. There are many advantages to creating marketing campaigns that carry brand identity and positioning on all supporting materials. From branded promotional products… Read More

28

Oct 2016

Rake Up New Business with the Right Touch Points

This time of year evokes many memories for most of us, from the start of a beautiful new season of outdoor color to cheering on of our favorite football team.  We can all feel the energy that surrounds us as we prepare for the bounty of the season and all the fun things we have… Read More