Jun 2017
Instagram is more than just a fun platform to share your vacation snaps or the occasional aesthetically pleasing food picture. With now more than 700 million users, Instagram has become an essential business platform that gives you the power to build and promote your brand while also connecting with customers from all across the globe…. Read More
May 2017
In today’s hyper-vigilant world of citizen journalists, it is more important than ever to have a full understanding of the power of social media and the public’s ability to use and control it. Although this power can be used for good, that same power can also turn on companies in an instant. Although understanding how… Read More
Mar 2017
With an abundance of individuals using their mobile devices such as a cell phone, PDA or tablet device, for both personal and professional tasks, offering promotional products geared toward these “go-gadgets” is a sure fire way to make the most of your marketing dollar. Today, mobile gear reigns supreme, so it’s no wonder that branded… Read More
Mar 2017
Budgets are tighter than ever during this tough economy, but it doesn’t mean you have to compromise your promotional efforts with ineffective promotional items you can procure on the cheap. It simply means you have to search for a company that can help you strategize lower cost methods that will help you achieve your goal… Read More
Feb 2017
Yeti, Apple, Nike, Under Armour. Brand names carry weight. In the promotional products industry, there is a strong trend toward businesses of all sizes aligning with powerful brands such as these. The days of low quality, generic giveaways are waning. Now, marketers and business owners are opting for products that represent quality, reliability, value and… Read More
Dec 2016
A New Year is upon us which means one things – New Year’s resolutions will be in full swing and your local gym will soon be the most popular place on the block – for about a week. Make your employees and customers’ resolutions last all year long with promotional items focused on helping them… Read More
Nov 2016
I recently came across a study by the Advertising Specialty Institute that said Midwesterners own the most promotional products in the United States. The chart showed products in each region representing the average number of promotional items owned by individuals ranging from eight to 11 products. On the other hand, coming from my industry means… Read More
