With literally hundreds of thousands of promotional items to choose from, it’s hard to keep up on what is trending and what’s ‘so last season.’ Here are a few of my favorite new products that not only make a statement but are utilized in everyday life. These items will present your brand and expose your company to the masses.

Stainless Steel Drinkware
This popular drinkware comes in a ton of shapes, colors and sizes, keeping drinks ice-cold for 24 hours and steaming hot for 12. These bottles are usually copper lined and double walled which creates the lasting temperature of the liquid inside.

Bluetooth Speakers
I’m not talking about your average wireless speaker anymore. Companies are creating fun, out-f-the-box speakers that have personality while delivering quality sound. Look for these speakers to now light up different shades according to the music, waterproof options that float lazily in the pool and charge your phone while blasting your favorite tunes for hours.

Fashion Forward Promotional Apparel
We are seeing more and more retail fashion brands teaming up with the promotional industry. Gone are the days when your employees were unformed in cotton polos. Look for active wear, urban tees and outerwear to make a huge statement. Employees want apparel that can be worn outside the office and easily transitions in to their personal lives, branded or not.

The tried and true promotional items will always be there and have a special place in our marketing hearts. But we are always growing as should are arsenal of promo products. As we inch closer to 2017, keep these trending items in mind when trying to market to the masses.